Built a remix-driven release strategy leveraging Crankdat’s ability to produce high-quality remixes at scale. The releases went viral and grew his touring revenue from $0 to $500K annually in three years.
Highlights
330M+ streams
250+ shows across four continents by age 22
One of the youngest artists to secure a Las Vegas residency (Hakkasan Group)
Launched nationally syndicated show on iHeartRadio
Supported by Marshmello and Skrillex
Transformed EMBRZ from a streaming-driven project into a touring artist by leveraging Lane 8’s label ecosystem and securing agency representation, driving consistent touring and merch sales.
Highlights
150M+ streams, 650K+ Shazams
Multiple North American headline tours with sold-out shows
Grossed $15K in vinyl merch sales
Two albums and four EPs released on Lane 8’s label This Never Happened
Created early demand for Midnight Kids through a two-year remix strategy before independently releasing their debut original and personally pitching DSPs and radio, leading to a deal with RCA Records.
Highlights
100M+ streams
SiriusXM BPM Breaker with debut single “Find Our Way” (20M+ streams)
#1 on U.S. Dance Radio with “Run It”
Multiple Tommy Hilfiger sync placements